There have never been more ways for customers to find brands, or more competition for their attention. You can’t do everything and be everywhere, but you can be strategic and do the right things and be in the right places.
Lobby PR is one of London’s leading independent PR agencies — creative thinkers with 15 years’ experience working with our clients to build brands through earned-first attention across physical, digital, search, and social.
Make the right choices, get the right attention.
Simply put, we do PR.
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Lobby PR is a leading independent PR agency in London.
Our reputation built over 15 years has established us as creative and strategic brand and communication experts at the forefront of cultural trends and the direction of market movement.
Founded in 2011 as a small but intuitive upstart agency working directly with founders and growing into the agency of today, we’ve seen the PR landscape change, and stayed adaptable to change with it. What hasn’t changed is our belief that good PR grows brands and builds businesses.
Our service and approach have been developed and honed to make our clients effective communicators who engage audiences and cultivate the media landscape for growth through earned-first solutions across physical, digital, social, and generative spaces.
We partner with brands to provide solutions to the ambitions and needs at all stages of the business from start-ups and early-stage companies to scaling and established brands and organisations.
We care about good work that we can stand proudly behind with the teams we support.
Lobby PR was founded by Ash Smith in 2011.
Back then, we were an upstart agency working directly with founders on early stage and emerging creative businesses.
We were young and small, but had a fresh and instinctive approach that grew the agency and our clients’ businesses.
Rooted in fashion, our work has always been connected to the people and places where culture moves fastest and trends are born. What we learnt is that while not every business we work with is in the fashion industry, most businesses we speak to still want to ride the wave of culture and trends and be in fashion.
Over the fifteen years since, our work has grown from emerging creative labels to retailers, investment-backed start-ups, cultural organisations and global consumer brands: bigger clients and more complex projects, expanding our experience, networks and capacity to deliver.
Along the way, the world kept changing, and we kept changing with it. PR is different now, and will be different again in the future, but the belief beneath it remains: the right story, told in the right way to the right people at the right moment, has the power to grow brands and develop businesses.
We spent years thinking about what it was brands wanted to see and hear from agencies to stand out.
Where we’ve got to is that we trust our instinct, our experience, and the journey that got us here.
We are who we are, and that’s what brands come to us for.
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